April 28, 2016

SIGN-UP: How To Blog - The Basics

It's crazy to think that I've been blogging for almost TEN YEARS! When I started this little site, I just wanted a place to put my knowledge & opinions about fashion. Each year, this blog has changed: become more personal, worked with businesses, and even helped more people. It was just a matter of time before I decided to teach blogging to others.

Now, I don't profess to know EVERYTHING about the blogging game, but I am proficient in getting you started in the game. Blogging is still an effective means of communication for even the most niche topics. Seriously, everyone has a voice and blogging is a way to influence people with your quality input on a selected topic.

So, if you are ready to start blogging, but need a bit of guidance, contact me for a One-on-One session. This intimate two hour class will get you set up to be the best blogger in the game. My sessions cover:
  • What's your purpose
  • Writing compelling content
  • Selecting the right platform
  • Finding your audience
  • Sharing with social media
If this sounds like something you want to do, send me an email to set up a one-on-one session. Each session costs $50, and you are guaranteed to leave with a wealth of information and confidence to start your blog. Shoot me an email, let's get you started -> melwatkins01@gmail.com

April 22, 2016

WHAT TO WEAR: Beyonce's Formation World Tour

Beyonce's Formation Tour starts next week and she has an HBO special airing on Saturday night. Every Beyonce fan is pretty much losing our minds. What with the Formation Tour be about? What is this HBO special be about? What does Lemonade mean? UGH! Beyonce is so GOOD at building suspense. So, with Beyonce's tour coming to Nashville on May 5th, I had to answer the question, "What to wear to the Beyonce Concert?" All my readers have been sending me messages, so I had to help. At least, we can solve this mystery.

Below you'll see three outfit inspirations for your concert experience. Each look is inspired by Beyonce in some way. Also, each look is fashionable AND comfortable! Why? Because the Formation Tour is an arena tour. If you are sitting on the grass, you need to make sure your shoes are comfy and your outfit is on point. Also, this tour takes us through the summer, so these looks are warm weather appropriate. Let's get started:

April 21, 2016

MY STYLE: Denim Blues

This post was supposed to go up hours ago but news of Prince's passing had me in my feelings. I thought I wasn't a big Prince fan, but as I looked for a playlist (on Tidal) I realized I love more than 20 Prince songs. Ok, I'm a fan. 

What I liked most about Prince was his ability to do HIM so flawlessly. As a musician and as a style icon. I mean, Pronce had men out here wearing ruffle shirts and side-swipe Jheri curls. You might not like his looks, but you had to respect a 5'2" man who wore heel and could steal your girl in two seconds. Prince's legacy inspires me to DO ME to the best of my ability, to create without restraint, and die giving the best of my talents. 

That's why today's look is one of my faves. When it's all said and done everyone knows I love a bodycon dress and a good pair of sneakers. It's my current uniform and my version of shabby chic. Gone are the days when I felt like I need to look like that girl or that blogger just to get views. That's not integrity and it's not fair to you, my readers. 

These Nike's are so comfy and so fly. I caught them on sale at Finish Line. The bag is one of my faves purchased from Forever 21 a couple years back, they have several new colors in stock now. Of course, my dress is from Asos; they sell the BEST bodycons. This whole look may be my summer staple, so get used to it. Lol!

So, I hope you find someone who inspires you to be the best version of yourself. Don't rob the world of your greatness - we need it! 

April 18, 2016

#OOTD: #FARFETCH Trendwatch

#OOTD: #FARFETCH Trendwatch

The fine people at Farfetch.com asked me to style a spring look to spotlight some of the warm season's hottest trends. Of course I said yes, becuase I love spotlighting trends! I came up with the outfit inspiration above to get you moving into the spring/summer season. Let's get into it.

First, let me tell you about FarFetch.com. This website is EVERYTHING if you are looking for hard to find luxury items. From apparel to accessories, men and women's looks included, Farfetch is going to have you covered. Going through their vast yet awesomely organized collection made we want to give away all my coins. Seriously, it's crazy how many items (that you thought only existed in magazines) Farfetch has.

For this springtime inspiration I settle on a trend that anyone can try: BOLD STRIPES! I love stripes and this Io Ivana Omazic Bicolour Pleated Dress was the perfect way to start my creative juices flowing. I wish this was 3D photo becuase you'd see the dress has the back cut-out! Cute, right?! Some would take this dress 'all the way preppy' but I thought I'd add these cute Aquazzura Pon Pon Sandals to kick up the fun factor. Of course you have to add the chic sunglasses and a classic red lip, both are so perfect for spring!

So, would you rock this look? If you like anything in this set, click the photo for shopping info. Happy Spring!